Close-up of a digital thermometer with a sunny icon on the display.

“A Journey Through History”

Screenshots of a mobile app called PastPaths that features categories for historical events and podcasts, with images of Civil War and ancientGreek topics.
Discovery
UI Branding
Wireframing
Prototyping
Conclusion

History enthusiasts, particularly Gen Z, lack a dedicated travel app that helps them plan trips focused exclusively on historical sites and experiences. The goal of Past Paths is to provide history enthusiasts with a dedicated platform to discover, plan, and experience travel centered around historical sites and stories.

Research and Discovery

70% of Gen Z travelers are looking for “new places” to travel with family and friends

A blue icon of a group of three people with a magnifying glass focusing on one person.

Through 10 interviews, we learned that 88% are actively looking for historical travel destinations

Users need a travel history app that is personalized and informative

GEN Z TRAVELERS

A semi-circular chart indicating 70% in teal and 30% in black

VARIETY OF PEOPLE

A teal gauge shows 88%, with the needle pointing to the high end, indicating a high percentage.

RESULTS

Based on our findings, we sketched multiple concepts in Figure 1, focusing on essential features that addressed user needs. We then refined these into mid-fidelity wireframes in Figure 2, adding key functions and clarifying navigation to improve usability.

Ideation and Wireframing

Figure 1 (Low-Fidelity)

High-Fidelity Wireframes

Figure 2 (Mid-Fidelity)

UI Design and Branding

In the high-fidelity design, we focused on creating a seamless navigation experience. Color was used to highlight clickable elements, a clean sans-serif typeface improved legibility, intuitive icons supported quick recognition, and a consistent bottom navigation bar ensured users always knew where they were within the app.

Sample alphabet with uppercase and lowercase letters, numbers, and the word 'Manrope' in a digital font style.
Two smartphones displaying travel and exploration app screens focused on Gettysburg, with images of trees, cannons, and historical sites, and featuring plan creation and review options.

Orange is used for emphasis and call-to-action buttons. It creates a strong visual hierarchy and draws users to interactive elements.

Typography supports brand tone by being approachable, modern, and functional, while keeping historical content easy to digest.

A color palette featuring five vertical stripes of different colors: orange, bright orange, black, dark gray, and medium gray.

NAVIGATION

A semi-circular chart showing 90% in teal color and a small black segment representing 10%.

Prototyping and Testing

To ensure users had the best experience with the app, we conducted usability testing with ten participants. We asked them to complete tasks and share feedback on their overall experience, pain points, and any areas of confusion. This process helped us identify what worked well and where improvements were needed, guiding refinements to navigation and clarity.

BUTTONS

Check out my Prototype!

Click Expand to Start!!

90% completed the main navigation task on their first attempt

A semi-circular bar chart with a turquoise segment representing 30%, with the rest in black.

30% suggested stronger visual cues for clickable elements.

RESULTS

Improve navigation between pages

Intuitive button layout/larger pictures

Recommendations & Categories

Conclusion and Key Takeaways

This project highlighted the value of user testing in refining navigation, clarity, and accessibility. Small design adjustments made a significant impact, reinforcing the importance of an iterative, user-centered approach.

Include more Prominent Pictures

Find the Root Cause of Confusion

An Intuitive and Consistent Button Layout